I don’t know if this does wonders for stretch marks, as I have some doozies already, but this stuff is pretty awesome for the bumps! They get itchy, y’all!
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Broken Condoms 
I’m sure you’ve already realized I’m 98% nerd and 2% cool, which is why I googled research studies/experiemnts that utilized cocoa butter versus others in controlled standardized studies. Cocoa butter has zero effect on stretch marks.
“A German research team tested the application of massage and cream and found that only one-third of women with this treatment developed stretchmarks, while two-thirds of an untreated control group developed stretchmarks, but it is not clear if this was a double-blind study.[6]
A randomized controlled study tested whether oils or creams prevent the development of stretchmarks. This study found a daily application of a cream containing Gotu Kola extract and vitamin E was associated with fewer stretch marks during pregnancy.[7][8] Another study, though lacking a placebo control, examined a cream (Verum) containing vitamin E, panthenol, hyaluronic acid, elastin and menthol. It was associated with fewer stretch marks during pregnancy versus no treatment.[8] During pregnancy, the pregnant woman can prevent itchiness from the dry, stretched skin by keeping it moisturized.[9]
Another randomized, placebo-controlled double-blind study of 300 women tested cocoa butter. The result was not found to be a statistically significant difference.[10″(http://en.wikipedia.org/wiki/Stretch_marks)
Yea, it is soothing. I am not sure if it works for stretch marks, because I still have some.